Like the work of his digital native peers, Constant Dullaart’s (1979, NL) often conceptual work manifests itself both online as well offline. Within his practice, he reflects on the broad cultural and social effects of communication and image processing technologies while critically engaging the power structures of mega corporations that dramatically influence our worldview through the internet.
The artist’s PVA Compositions are based on army formations, and constitute a physical extension of a project in which Dullaart created a ‘fake’ army to stand up in the war against the current social media revolution and the fake validation systems in journalism based on follower counts. The SIM cards are used by companies offering PVAs (Phone Verified Accounts) as a service to create multiple user accounts for social media profiles, acting as passports to new identities. With this series of works, Dullaart points to the implications of the current attention economy, based on the audience as the ultimate commodity.